Rightfully so, it is through the Icons program that in 2020 Zenith wanted to provide a tool that would allow it not to lose the cultural heritage enclosed within each of its timepieces. These are just a few, but important premises which allow us to understand how much the historical legacy of Zenith is part of the whole world of watchmaking.

In fact, as many of you surely know, Rolex used the automatic caliber derived from Zenith for the movement of its Daytonas, which is why we still refer to these watches today with the term Daytona Zenith. If you do not know how the incredible race for the first chronograph went I suggest you read this article by our Jacopo Invernizzi.Īnd it is precisely this movement that was taken as the basis by none other than Rolex to make their automatic chronographs from the late 1980s to the early 2000s. Suffice it to say that Zenith was responsible for the first official announcement, in January 1969, by a Maison, of the first automatic movement with chronograph in the world called with a name famous to all: El Primero. When we mention Zenith, we are talking about one of the Maisons that surely no watch enthusiast should ever overlook, especially in terms of watchmaking history. Il programma Zenith Icons Zenith El Primero G3 – Credits: Phillips

Comparable in some respects to the choice recently made by the crowned watchmaker – I go in depth about it here – Zenith has already been offering its collectors the possibility of being able to purchase historic watches of the Maison restored and certified by the manufacture itself since 2020.įor this second chapter of the road taken by Zenith, called “The Space Age”, the Maison has decided to focus on watches with a peculiar space design in full 70s style.

Zenith unveiled the “second act” of its collection dedicated to iconic and sought-after vintage models.

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